GGV’s Jenny Lee says Xiaomi doesn’t need to come to a U.S.

Xiaomi is one of a many profitable startups in a universe and has turn a large idol in smartphone design, infrequently suggested as an analog to Apple in China.

The company’s flagship phones accept a ton of press in a U.S., too, though they aren’t permitted in a U.S. only yet. Instead, Xiaomi is looking to rising markets like India in further to removing a phones into a hands of consumers in China. Jenny Lee, a handling partner during GGV, pronounced this is an conscious pierce for a company. Xiaomi, instead, should demeanour to those rising markets instead of even bothering with entrance to a U.S.

“In my view, no,” she pronounced when asked either or not a association should go into a U.S. She talked a bit some-more about Xiaomi and a firm’s investment on theatre during TechCrunch Disrupt SF 2017.

Part of a reason is that Xiaomi, mostly famous for perplexing to build reward phones for a some-more permitted market, needs to demeanour for markets that unequivocally need those kinds of products. The U.S. is heavily targeted by companies like Apple and Samsung, where consumers have a ability to extent a upfront cost of those reward products while still removing their hands on really high-end phones with large cost tags. Meanwhile, a lot of a universe is still a immature margin when it comes to removing large phone brands into a hands of consumers.

“When new markets emerge for mobile, Xiaomi is looking during rising economies and mobile internet [markets that are getting] their initial access,” Lee said. “When we consider about a 7 billion universe pop, China being 1.4 billion, we’re looking where is that rising economy. If we demeanour during a US market, it’s entirely penetrated from a mobile phone perspective. If we are Xiaomi we are looking during where is that large market, we aren’t going to come to a US as a initial general market. You’re gonna be looking during markets like Indonesia, like India.

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Posted by on Sep 19 2017. Filed under Startups. You can follow any responses to this entry through the RSS 2.0. You can leave a response or trackback to this entry

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